Our latest blog posts
Data management: How companies can better use their data with a decentralized approach
Please let's stop talking about data as the “new oil”. The industry has...
Sustainable Platform Strategies in Digital Commerce – Recap Commerce Masters 2023
Changing customer expectations and rapid digitalization push companies to...
Data & AI in B2B Commerce – Recap Commerce Masters 2023
AI-supported data use is no longer just hype, but a real game changer that...
How marketers are driving their campaigns and teams forward with generative AI
If you look at the stylistic quality of ChatGPT's texts or the photorealistic...
Agile organizations: How companies can become agile through effective organizational design
diconium survey: How companies use their data as an opportunity
In our diconium survey , we joined with Statista to ask around 150 CIOs and...
Post Cookie Era: How Marketing Managers Can Find and Use Valuable Data in the Company
The post-cookie era The window is closing. So far, so-called 3rd party...
Customer Data Record: Which customer data you require in marketing
Customer data is like Lego, the colorful plastic bricks with which entire...
Data Clean Room: Data security and better marketing results
Valuable things belong in a safe for safekeeping. And not only in a bank but...
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The blog from our data team
But we don’t just do cool things, we also want to talk about them. We understand how to communicate complex issues in a simple way. That’s why we created applydata, a tech blog from our brightest minds. We share hacks, tips, and deeper insights into the world of data – Artificial Intelligence, Data Analytics, Data Architecture and many more.
