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diconium x MIRAKL

Strategically build, scale, and operate enterprise marketplaces.

Digital marketplaces are a strategic lever for companies in the B2B and B2C sectors to scale their product range, reach, and new business models without additional inventory risk.

Diconium is an implementation and consulting partner of Mirakl, the world’s leading provider of enterprise marketplace platforms. Together, we help companies strategically design, technically implement, and sustainably operate marketplace models.

Why MIRAKL?

Mirakl is the world’s leading provider of enterprise marketplace platforms. A Mirakl-based marketplace extends traditional e-commerce architectures into a multi-vendor platform where qualified third-party vendors sell through the company’s digital channels—while maintaining full control over the customer experience, catalog quality, and compliance.

Benefits of MIRAKL

Mirakl is well established among leading international companies in both the B2B and B2C e-commerce sectors.

  • A scalable product range without inventory or stock risks
  • New Revenue Streams and Business Models
  • High standards of governance and quality, even in complex B2B setups

Our Strengths

We don’t view marketplaces as isolated platforms, but rather as an integral part of a holistic digital and commerce strategy.

  • Extensive experience in enterprise commerce architectures
  • Integration of Mirakl into existing tech stacks (e.g., Salesforce, SAP, commercetools)
  • Strategic Consulting on Business Models, Governance, and Operating Models
  • Technical Implementation, System Integration, and Enabling Internal Teams

WHAT WE CAN ACHIEVE FOR YOU WITH MIRAKL

Whether you need a quick project launch or ongoing support, we’ll help you strategically set up a Mirakl marketplace, integrate it seamlessly from a technical standpoint, and scale it sustainably—all tailored to your business model, system architecture, and governance requirements.

Marketplace Strategy
Use Case Assessment
Architecture & Integration
Implementation & Rollout
Supplier/Seller Onboarding & Catalog Excellence
Operation, Optimization, and Scaling

Marketplace Strategy

We work with you to determine which marketplace model truly aligns with your goals (e.g., product range expansion, aftermarket, dealer/distributor commerce) and how you can maintain control over catalog quality, compliance, and customer experience. From there, we develop an actionable business case, a governance framework, and a clear roadmap.

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Use Case Assessment

We identify the most relevant Mirakl use cases for your business and prioritize them based on impact and feasibility—from supplier onboarding/master catalog, assortment expansion, and unified commerce to dealer/distributor-fulfilled commerce and aftermarket expansion. This results in a focused scope that aligns with your internal processes and quickly leads to measurable results.

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Architecture & Integration

Mirakl is typically embedded into an existing e-commerce platform—we design the target architecture and seamlessly integrate Mirakl into your system landscape (e.g., commerce platform, ERP, PIM, OMS). In doing so, we take key considerations into account, such as catalog, pricing, and inventory synchronization, roles and permissions, and technical governance.

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Implementation & Rollout

We implement your Mirakl Marketplace end-to-end—from configuration and workflows to go-live. Depending on your target vision, we implement, among other things, order routing based on availability, rules, and SLAs; real-time promise and ETA; and the foundations for scalable rollouts across regions, brands, or organizational units.

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Supplier/Seller Onboarding & Catalog Excellence

A marketplace stands or falls on onboarding and data quality. We help you establish a scalable onboarding approach and robust catalog governance—including taxonomy and catalog processes, as well as supplier operating models. For B2B scenarios, we explicitly address the challenge of developing a consistent master catalog from numerous supplier inputs.
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Operations, Optimization & Scaling

After launch, we support you in further development: KPI-based optimization, process and quality management, and scaling new product lines, sellers, or countries. In DFC and aftermarket scenarios, we also help you maintain channel harmony while still increasing digital sales.

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Experts in Interaction 8-1-1

WHY DICONIUM?

Diconium combines strategic consulting, e-commerce expertise, and technical implementation capabilities. As a digital partner, we support companies throughout the entire value chain of a marketplace project—from the initial definition of the business model to scalable operations.

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Enterprise marketplaces only work when strategy, system integration, and the operating model are aligned. That’s exactly what our Mirakl team stands for—and we’ve already proven it in an enterprise setting with the launch of the STIHL USA Marketplace on Mirakl.

Michael Wagner

Partner Growth Manager

YOUR EXPERT

Sign up for a 30-minute assessment call. We’ll discuss your current situation (use case, target state, existing system landscape) and the next logical step.

Fill out the form and get started.

Michael Wagner

partner growth manager / expert salesforce

Michael+Wagner


FAQ

What sets an enterprise marketplace apart from traditional e-commerce platforms?
An enterprise marketplace enables companies to integrate third-party providers into their own ecosystem in a controlled manner. Product selection and offerings grow without the need to build up their own inventory—while maintaining full control over quality, processes, and the customer experience.

Is Mirakl suitable for B2B companies?
Yes. Mirakl is well-established in both B2B and B2C environments and supports complex B2B requirements such as custom pricing logic, approval processes, and multi-vendor procurement.

What role does Diconium play in the project?
Diconium acts as a strategic consulting and implementation partner: from business and platform strategy through technical implementation to integration, enablement, and scaling.

Can Mirakl be integrated into existing commerce systems?
Yes. Mirakl can be integrated into existing enterprise commerce architectures, such as Salesforce, SAP, or other leading commerce platforms.