Online commerce is everchanging, constantly presenting retailers with difficult decisions. However, managers can only make today’s decisions if they understand tomorrow’s trends. In the new ‘Future Report’, experts from diconium explain the four most important commerce trends: gamification, data mesh, metaverse, and virtual influencers. They talk about which course online retailers can take to be one step ahead of the competition.
Over the past two years, online shopping has garnered an unprecedented level of relevance and acceptance among consumers. According to a representative D2C study by diconium, 77 percent of Germans like to buy their products digitally and want to online shop more in the future. This demand requires e-commerce providers to work continuously on their digital business models and react to current developments. The ‘Future Report’ explains which four global trends will change the shopping experience – gamification, data mesh, metaverse, and virtual influencers.
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