Industry: Automation, measurement
Business: B2B
Technology: Tealium, Coremetrics, Searchmetrics
diconium expertise: Web analysis, SEO, content strategy, digital marketing
Web: www.de.endress.com
Christian Geiger | Director Corporate Marketing Communication |
Endress+Hauser Group
The foundation of the online marketing revision was the analysis and SEO monitoring of the Endress+Hauser websites. On this basis, the structure and content were revised. To improve the Google ranking, diconium carried out technical search engine optimization (including improving crawlability, avoiding duplicate content) and implemented content-driven SEO strategies (such as keyword optimizations). The measures were then transferred to other countries.
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