DATA & Ai

diconium is a specialist in the fields of data and artificial intelligence. Whether in the areas of search, social and content, personalization and analytics or data science - our expertise helps you to collect the right data at the right time, to forecast services and offers and thus to make data-driven decisions.

Data & AI

Data support your argumentation, validate hypotheses and open up new opportunities for you. And this is exactly where the challenges lie. We know how to collect and use the right data and how to make it usable in compliance with regulatory and legal requirements. Our expertise along the entire process - from implementation and effective measurement to analysis and recommendations for action - helps you to optimize your business models and online advertising measures. The complexity of these requirements demands dedicated expert knowledge, which is why we want to support you as a partner in our three core areas.

Data & AI

WHAT WE DO

We advise your company in the digital brand development and the conversion optimization of your existing channels. We rely on our integrated framework Smart Content & Campaign, which integrates channels such as SEM, Social and Content. Together we coordinate this through continuous measurement with analytic tools. We then automatically translate your data-driven target group segmentation into personalized user experiences across touchpoint and device boundaries. We integrate and combine additional data points such as IoT devices or interactive chatbots step by step with you. With instruments from Data Science and Artificial Intelligence we enable predictions in your entrepreneurial value creation. Thus our expertise helps you to make important decisions data-driven and to automate highly frequented processes and services in parallel with our know-how in machine and deep learning.

 

What's next?

 

Your contact at diconium

Swantje Kowarsch
managing director diconium data