COOP

REWARD SHOP RELAUNCH

For our client Coop, we agilely launched a successful relaunch in a multivendor environment.

IT Strategy
Technology Solutions
Customer Experience

Our story

01

The Challenge

 

We faced the challenge of relaunching the Supercard reward shop.

02

Our Solution

The project, based on SAP Hybris, was realized as an agile project implementation in a multivendor environment. diconium's service portfolio also includes IT consulting, software development and test and service management. An SAP Hybris DataHub was used and the loyalty system (SAP CRM) was connected.

03

Successes

We successfully simplified complex, longstanding processes and introduced short release cycles. As a result, we achieved a significant increase in sales for the premium store.

case_study_coop

ABOUT COOP

Industry: Retail

Business: B2C

Technology: SAP Hybris

Web: www.praemienshop.ch

The Coop Group is deeply rooted in Switzerland and looks back on a 150-year history. What began as a small consumer cooperative is today an internationally active retail and wholesale company...

  • 34,2 million CH turnover (2022)
  • ~ 94,700 employees
  • > 2424 sales outlets
  • Founded in 1865
mediathek_supermarkt_19 case_study_coop

ready to update your business?

Let's talk!

Axel Wetten

senior business development manager

Axel+Wetten