Trumpf
Customer Experience Platform
Seamless customer experience thanks to a central platform with new store and numerous convenience features.
AT A GLANCE
Industry: Machine tools, laser technology, electronics
Business: B2B
Technology: Intershop Commerce Suite, Azure Cloud
diconium expertise: UX, Commerce, Platform, API Management, Test Management
Web: www.trumpf.com
"diconium has been supporting us since 2018 as a reliable partner in the implementation of our new platform, as well as in all related questions. It is especially here that we appreciate the exchange with our colleagues at diconium, as they often know how to convince with their expertise."
Tilmann Vogel, Solution Architect eShop, TRUMPF
Tasks
- Replacement of the previous store
- Store integration in new platform
- Optimization of the user experience
- International rollout
SOLUTION
The heart of the new platform is the redesigned store. In order to avoid incorrect orders in the future, an intuitive machine-product matching was developed. In this way, the customer only sees the products he needs for his machine. This is also secured after the shopping cart. The filter is also retained for a new order.
Successes
- Central platform (content, ordering, research)
- Integration/combination of services/third party services
- Seamless User Experience
- Fewer incorrect orders
- Stronger customer loyalty
What's next?
Your contact at diconium
Axel Wetten
Axel Wetten
senior business development manager
