Häfele

At a glance

Industry: Fittings, electr. locking systems

Business: B2B

Technology: Intershop Commerce Suite, Azure Cloud

Häfele is an internationally operating company for hardware technology and electronic locking systems. Today, customers from over 150 countries rely on Häfele's expertise and performance.

1.87 billion € turnover (2022)
8,000 employees (2022)
38 subsidiaries
154,000 articles

A unified B2B online platform with access to over 100,000 products with product information, installation manuals and service documents.

Our story

01

The Challenge

Optimize B2B sales and service platform

Increase attractiveness through new features

Scale for global rollout

02

Our solution

The unified B2B platform based on Intershop gives business customers access to over 100,000 products with product information such as CAD and CAM data, installation manuals, and service documents. To help customers quickly find the right product, the site offers detailed search functions with product comparisons, as well as additional services such as suggestions and inspiration. Users can manage and track orders via personal accounts, view their order history and create customized stock lists.

Migration to latest Intershop platform

Integration of a comprehensive search and navigation engine

Extensive account management capabilities

Ongoing optimization

Continuous functional enhancement

03

Successes

Extensive search and navigation options

Comprehensive order management functions

Improvement of the personalized user experience in the web shop

Integration of new features

Rollout to over 40 countries (DACH, UK, China, Russia, USA, etc.)

Expertises used

Omnichannel Commerce

Digitalization makes the customer's journey ever more complex. diconium turns this challenge into a core competence: on the basis of intensive expert workshops, we design cross-channel platforms, which allow your company to efficiently use customer data, improve existing customer relationships and generate new leads.