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At a glance

Industry: Automotive, IT

Business: B2B

Web: www.mercedes-benz.io

 

As the inventor of the automobile, Daimler AG is also shaping the mobility of the future. To this end, the Group is transforming itself from an automaker into a mobility provider, meeting changing customer expectations and winning new markets.

  • 164.3 million € revenue (2017)
  • ~ 289 employees
  • > 3 million vehicles sold
  • Represented in almost every country of the world.

A success story in fast motion: a few weeks after the founding of this company for Daimler AG, there were the first success stories; after only two years, a fully formed unit that realizes products agilely and quickly.
diconium_case_study_cinteo

Our story

01

The Challenge
 
Achieve speed in the implementation of products and services
 
Attract highly qualified employees
 
Introduce agile corporate culture
 
Build up the Group's own digital competence
 
Create office space for new ways of working 

02

Our solution
 

Established and evolved corporate structures often leave little room for quick decisions. Yet agility is perhaps the most important success factor in the digital age. CINTEO GmbH is the brainchild of this philosophy: on the one hand, a separate unit operated by diconium that worked with agile methods. On the other hand, CINTEO allowed the company to build up its own expertise - as an inner nucleus of the digital transformation, so to speak. 

03

Successes
 
Implementation of holistic projects such as the Digital Commerce Platform

Global scaling of products and services

Recruiting of 90 highly qualified employees (mainly IT) in only 26 months

Awards such as the Red Dot Design Award or the German Online Communication Award

Integration of CINTEO into Daimler AG after only two years

Expertises used for Cinteo

Company Building
Digital Strategy
Company Building
Digital Strategy
Company Building 

Deploy speed and agility as you implement your digital products. Benefit from our know-how right from the first day and build up your own competence team at the same time.

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“CINTEO is a story of rapid success. This company achieved initial success a few weeks after its founding for Daimler AG. After only two years, a fully formed unit that realizes products agilely and quickly. At the same time, CINTEO - and the resulting Mercedes-Benz.io - was a talent magnet that sustainably strengthens Daimler's expertise. Without the close cooperation with diconium, this development would not have been possible.”

Sabine Scheunert

Vice President Digital & IT Sales/Marketing | Mercedes Benz Cars

Interested in this topic?

Your contact at diconium

Axel Wetten
senior business development manager

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